Internet Business Marketing Ideas for Small Businesses

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Use Your Company Fact Sheet As A Closing Tool

February 15th, 2006 · No Comments

If your company doesn’t already have a fact sheet, it is time to write it up.

Assuming you just did that, here is how you can now use that fact sheet to close more deals.

Let’s say you have a client on the edge of a purchase. This client doesn’t need you to sell the product anymore, but he needs reassurance that you will be there for him over the long haul.

A client like this would benefit greatly if you pulled out your company fact sheet (on letterhead of course) and showed him how long your company has been around, your market share, the company valuation, etc.

Turn your prospect from a weary consumer to a client educated on your company by utilizing your fact sheet!

Tags: Sales

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