Internet Business Marketing Ideas for Small Businesses

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Create Buzz by Pulling A Stunt

February 23rd, 2006 · 2 Comments

Have you ever seen a TV ad that you talked about for weeks? What about seeing something while going to the grocery store that you had to tell your spouse when you got home?

Whenever we are in San Francisco you can easily find things like this. My favorite is the “Bush Man”. This guy holds a few small tree branches in front of his face, then crouches behind a bush.

When unsuspecting people walk by, he jumps out and startles them. Then he asks for a donation.

You can usually find a group of 100 or more people across the street watching him scare these tourists.

Imagine taking this same idea and turning it into a profitable idea. Imagine having people talk about you and your business for weeks.

How about thinking about an outrageous stunt, then calling TV news stations, radio stations, newspapers and your customers and telling them what you are going to do.

Here are a couple examples.

  • Create Pet Store Buzz
  • Create Computer Repair Buzz
  • Create Real Estate Buzz for Real Estate Salespeople
  • Hopefully these three ideas can get you started. If you need ideas for your particular business don’t hesitate to contact us.

    Tags: Buzz

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